The mac Indie Marketing Blog: “Some recent discussion on the MacSB discussion list prompted me to write a few words about the importance of blogging as a marketing tool.”

Dan’s totally right.

I would put it shorter: if you think you don’t need a blog, shut up, just start blogging.

I don’t even trust software from developers without a blog.

PS Almost universally-unknown bit of trivia: the technically correct pronunciation of MacSB is “max-bee.” Fewer syllables than “mac-ess-bee.” You’re busy, I’m busy — save that extra syllable.